You Can Take The Boy Out of Jersey…. #cyberbullying #safety

One has to wonder what “social sales rock star” Keith Gill (AKA DigitalKeith) means by “Escalates”?




Keith Gill is a leader at Empire Avenue, (now “EmpireKred”) has a strange connection.

WordPress blogger Opinionated Man is a known spammer, troll and bully with a history of bullying WordPress bloggers.



Talk of killing and “big mouths”, and Keith Gill is mentioned in these tweets…


What’s astounding is that the person being threatened, myself, is a customer of Empire Avenue’s being subjected to this tremendous abuse on Twitter.

Such abuse caused a CA DoJ investigation into Twitter and the SF DA’s office twice opened files due to the abuse, of which Mr. Gill is a part.

Empire Avenue’s concern for the only safety and cybersecurity (lack thereof) of their own customers is probably  best illustrated by these tweets.


Gareth Davies (@me_gareth) cannot be blocked, which renders a key safety provision of Twitter’s moot.

And yet Empire Avenue Brand Manager/Admin Steven L. Johnson has no comment or concern about the ongoing harassment and abuse of Empire Avenue customers by Gareth Davies.

Gareth has an extrensive record of doxing and attacking other customers of Empire Avenue’s having been suspended for tweeting a customers private information and violent threats.

Additionally he has been warned for violent threats.

For Example:


Gareth’s abuse of Empire Avenue customers on Twitter an extremely large part of the aforementioned investigations by the CA DoJ and SF DA’s office.

According to Chris Voss of the Chris Voss Show, nationally recognized social media expert,

Over 5 posts on my blogs I documented issues with Empire Avenue, from their rogue volunteers, running a “wall of shame” on Brands, attacking Brands reputations online, not answering complaints, having a “goon squad” of endorsed volunteers attacking customers who complained, refusing to discipline internally thereby encouraging more attacks on Brands, etc. What I witnessed was the worst travesty in the annals of customer service I have ever seen. After a month of private discussions with EA to change things, I went public. Only then did they begin to change, but the attacks on me and others grew by their “goon squad.” In the end, I went to EA’s Angel Investor and EA had to shut down its Chat Room and Chat Mod “goons squad.” EA shamelessly has never apologized or produced it damning chat logs as promised by their CEO. This is one of those posts, you can read the rest by Search in the upper right for ‘Empire.’ Don’t play EA or if you do save your REAL money.

A company is responsible for overseeing its reps and volunteers that are endorsed and sanctioned by the company, in making sure they are in line with a Company code of conduct. Let me ask you something, if you were to go into Walmart or Nordstoms, make a complaint with Customer Service would you expect or allow yourself to continually be attacked and bullied by their Company volunteer staff? Then over a month it continues and gets worse the more you complain? I’m warning everyone with no question to avoid Empire Avenue. If your Brand comes under the ire of one of their rogue Chat Mods, Empire Avenue can’t protect the bashing of your Brand and doesn’t seem to care in my opinion. I’m telling people to run from this company, keep your money or ask for a refund. This is a perfect example of a social media fail everyone should be blogging about and making lesson plans on!


Does the Empire Avenue (now EmpireKred) Goon squad need and have a goonier squad?

Goon Squad Goon Squad


Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s